Why Instagram Hashtags Can Help Grow Your Audience

Instagram Hashtags

Why Instagram Hashtags Can Help Grow Your Audience


The top 3 reasons to use Hashtags on Instagram.

Number 1: Hashtags make your content easier to find. They are what makes your Instagram content discoverable. Users can discover content by searching Hashtags on their own or tapping through related posts for a particular tag.

The second key reason is that Hashtags encourage audience interactions. Posts including at least one Hashtag score more engagement than those that feature none. And Followers engage with hashtags. That’s why so many brands promote their own branded Hashtags to encourage interactions with their customers.

And finally, Hashtags can clue you in on industry trends. If you’re on the hunt for what’s hot in your industry, look no further than trending Hashtags. Whether it’s your target audience or fellow brands, Hashtags can clue you in on what people are buzzing about.

Make sure to follow us on Instagram and Facebook for more top money-making tips and look out for another lesson very soon. Bye!

Check out last week’s Instagram tips video here

About The Author

Alistair Dodds
My name is Alistair Dodds and I am the Marketing Director and Co-Founder of London based Digital Marketing Agency EIC Marketing. I have over 20 years of experience as an online marketer and business owner with clients in the USA and Europe.